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Image showing a headshot of Dr Susan Rome

After over 20 years in healthcare communications I pivoted to coaching and mentoring, driven by a passion to help leaders and high-potential professionals navigate the internal challenges facing organisations: recruitment, retention, meaningful career progression, authentic leadership, sustaining a sense of purpose and fulfilment, and achieving lasting impact.

I am an accredited leadership and performance coach, mentor, and trainer, with extensive leadership and strategic experience. I support senior leaders and subject matter experts to lead with authenticity, achieve their ambitions, and create meaningful success. I also have expertise in neurodiversity in the workplace, helping organisations unlock the full potential of their talent.

I combine proven strategies with empathy and insight to deliver transformative outcomes for both individuals and organisations. As a mentor coach and coaching skills assessor, I guide coaches on their
ICF ACC and PCC journeys, helping them grow with confidence and purpose.

I am committed to making a meaningful difference; fostering long-term growth, and supporting the next generation of leaders and coaches to raise the bar for impact and excellence.

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"Susan coached me at a particularly challenging time,
due to the Covid -19 lockdown. She was very calm, patient and
non-judgemental throughout our sessions together and

gave me the time and space that I needed to consider

the challenges that were presenting, explore options and possible solutions, and to prioritise next steps.

 

Coaching enabled me to set achievable goals, acknowledge successes when things went well and to experience the overall positive benefit of the coaching process."

© 2026 by Better Futures By Design. All rights reserved. 

Based in St Albans, UK

VAT number: 385 7296 44

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